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Nobody Actually Wants To Buy Heating, Cooling or Ductwork?

by | Feb 14, 2022 | 0 comments

In the third episode of our podcast series, “Talking Aircare”, host Terry McIver speaks
with HVAC contractor Tom Casey, who shares the questions you can ask homeowners to find
the pain points in their comfortable home environment. It’s an approach that will differentiate
your HVAC contracting business as a trusted solution provider.

This is the third of a four-episode podcast series that will go beyond equipment and technologies, to bring you a mini-course about how nobody actually wants to buy heating, cooling, or ductwork.

In this episode, Contracting Business’ Editor-in-Chief, Terry McIver, talks with Tom Casey, Chief Visionary Officer, Griffin Service about how to steer the conversation in the direction that makes a customer trust you and want your service. Don’t speak in technical terms instead ask the questions that will get you the answers that you need. You will learn:

  • How to dig deeper and find the root cause of an issue
  • Relating to your customer in order to build trust
  • The right time to ask certain questions

… and much more!

Get in touch with Tom & Terry:


Written By Andrew Ettinger

CEO, The Best Postcards

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